Enterprise Culture Management in China: Insiders' Perspective

In this paper, I review the history and current practices of enterprise culture management in China from an insider's perspective. Based on a systematic analysis of case study reports on enterprise culture published in the academic and practitioners' journals, I analysed how enterprise culture was understood and implemented in organizations of different ownership forms. I also discuss the Chinese characteristics and the influence of Western management techniques in the manifestation of Chinese enterprise culture. I argue that the configuration of Chinese organizational culture is heavily influenced by societal culture, in that there is a relatively heavier focus on relationship management than on performance management, at least based on the rhetoric of the enterprise managers.