Understanding the Impact of Consumer Culture. 2. To Have is to Be? Psychological Functions of Material Possessions. 3. Consuming Passions? Psychological Motives for Buying Consumer Goods. 4. Is this as Good as it Gets? Materialistic Values and Well-Being. 5. I Shop Therefore I Am? Compulsive Buying and Identity-Seeking. 6. Does Size Matter? The Impact of Ultra-Thin Media Models on Women's Body Image and on Advertising Effectiveness. 7. Think 'Ideal' and Feel Bad? Using Self-Discrepancies to Understand Negative Media Effects. 8. What is Beautiful and Who is 'Cool'? Consumer Culture and Socialisation. 9. What is the Price of Consumer Culture? Consequences, Implications, and the Cage Within.
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Helga Dittmar (2007) studied this question.