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September 1, 1991Management Science

On Manufacturing/Marketing Incentives

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Authors

EPEvan L. PorteusPalo Alto UniversitySWSeungjin WhangStanford Medicine

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Porteus et al. (1991) studied this question.

synapsesocial.com/papers/6a781fcdf6749a0058ec86f6https://doi.org/10.1287/mnsc.37.9.1166
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