The results from a survey of top retailing executives regarding current logistics practices and trends are described. The focus is on customer service factors, the use of a supply chain management approach in retailing channels, and the impact of information technology on retail logistics today and in the future. Information technologies discussed include electronic data interchange, point of sale and barcoding. The article concludes that based on the importance that retailers attach to customer service, supply chain management and information technology, the 1990s will likely be an exciting and challenging time in the management of the retail logistics function.
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Ellram et al. (1989) studied this question.
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