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Article analyzes how And Just Like That revives nostalgia while grappling with contemporary social tensions.
Recent years have seen a trend for televisual remakes and revivals. Such shows must update themselves for contemporary audiences whilst maintaining nostalgic appeal. And Just Like That…, HBO’s Sex and the City revival , does so by diversifying and engaging with ‘woke TV’, but also with reactionary discourses. The series reveals the tensions of contemporary returns to the past, where nostalgia might extend beyond a narrative world to a social world. Thus, this article identifies ‘pre-woke nostalgia’: a regressive draw to imagined ‘pre-woke’ times. This is both epitomised and complicated in newly queer Miranda and controversial new character, Che Diaz.
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Kate Smith (2026) studied this question.
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