Robotic pets as resources: transforming the lives of the unseen and overlooked

Older people often feel “invisible” in society, experiencing vulnerability due to restricted resources and diminished control. Their loved ones may also experience a spillover of this vulnerability. This study investigates robotic pets (robopets) as artificial intelligence–enabled resources that can enhance well-being for both groups. Automated text analysis of online customer reviews across four reviewer segments reveals that robopets’ visual and tactile features enhance their perceived realism. This realism, alongside beneficiary attachment and prior pet ownership, positively relates to online ratings and beneficiary well-being. Qualitative analysis shows that robopets reduce vulnerability by restoring beneficiaries’ capacity to care for something while helping loved ones manage difficult emotions. Studying lived experiences of robopet ownership transcends the typically temporary consumer–robopet interactions depicted in prior research. Our findings inform the design and marketing of robopets to those experiencing vulnerability. Ultimately, we provide evidence that robopets can enhance quality of life for older “invisibles” and those who care for them.