Behavioral Definitions of Personality and Temperament Characteristics

When the anthropologist, in the course of his field work, becomes interested in the individual he is aware, intuitively at least, that the ways people in one culture behave are strikingly different on the average from those in another. If he becomes seriously concerned with describing these differences and trying to ascertain how they come about, he tends to think of himself as embarking on the study of what in American anthropology is called "culture and personality."