Purpose – The purpose of this paper is to demonstrate how the quality function deployment (QFD) process can be applied to capture and translate spoken and unspoken customer requirements into actionable service features in a hotel landscaping design case.
No takes yet. Share an insight, caveat, or question.
Masoudi et al. (2013) studied this question.
Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context: