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Most open tendering procedures in the real world are highly complex, uncertain, and costly. With an increasing emphasis on the quality and value of procurement, economically most advantageous tender (EMAT) has been widely adopted as an alternative contract-awarding criteria, which has changed competitive strategies in the construction industry. A conceptual model of competitive bidding in EMAT is first established to reflect the credibility of the bidding situation. A bidding game for EMAT projects is performed by 24 participants to partially test the conceptual model. The result reveals that the game has the potential to reveal important factors in the bidding situation, simulate competitive bidding behaviors, and explore competitive advantages in the EMAT bidding process. The learning effect from the game should be useful for contractors who are preparing to deliver optimal tenders in EMAT projects.
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Perng et al. (2006) studied this question.
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