Would organizations function better if managers did not use buzzwords? This paper traces a history of buzzwords and highlights three ways they help managers. First, managers use buzzwords to claim authority. Second, managers use buzzwords to facilitate action. Third, managers use buzzwords to displace responsibility for hard decisions. The paper concludes that there are benefits to using buzzwords and managers should be conscious of them.
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Robert Cluley (2013) studied this question.
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