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September 17, 2026Health Marketing Quarterly

Health-driven choices: Brand equity, genital hygiene behavior, and menstrual product preferences among women

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ÖİÖzen İnamBGBelis GülayTBTuğba Bozdemir

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Cite This Study

İnam et al. (2026) studied this question.

synapsesocial.com/papers/6aabb6e95f706d05830e5992https://doi.org/10.1080/07359683.2026.2732794
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1The relationship between women’s awareness of sustainable menstrual cups, their menstrual attitudes, and genital hygiene behaviors: a cross-sectional study2026
  2. 2Informed or Influenced: How Our Girls Choose Their Menstrual Absorbent?2026
  3. 3Parental education, embarrassment, and sanitation facilities influence menstrual product choices among female nursing students in Bangladesh2024 · 1 citations
  4. 4Promoting menstrual cups as a sustainable alternative: a comparative study using a labeled discrete choice experiment2024 · 2 citations
  5. 5Empirical Study on the Usage and Promotion of Sustainable Feminine Hygiene Products†2024