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The present study investigated the effect of two tests of imagery, the Betts QMI Vividness of Mental Imagery Test vs the Gordon Test of Visual Imagery Control, in a paired-associate learning task involving imposed imagery versus uncontrolled imagery. 57 Ss were equally divided into Picture, Competing-picture, Words-alone groups and were asked to rate themselves as to method of learning. Later Ss were given the imagery tests. No relation was found between the Betts QMI and PA learning. The Gordon Test related to PA learning only in the picture-imposed imagery condition. Comparisons between Ss who rated themselves pictorializers vs verbalizers were related to PA learning only in the picture-imposed imagery condition.
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Morelli et al. (1971) studied this question.
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