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INTERNATIONAL ENCYCLOPEDIA OF COMMUNICATIONS. Erik Barnouw, editor in chief. 4 vols. New York: Oxford University Press, 1989. Published jointly with the Annenberg School of Communications, University of Pennsylvania; pp. 1 (Acti‐Deco): xxv+462; 2 (Demo‐Mead): 506; 3 (Mean‐Rumo): 490; 4 (Sapi‐Zwor): 455. $300.
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Thomas W. Benson (1992) studied this question.
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