Eight hundred randomly selected members of the Smaller Business Association of New England were mailed the Jenkins Activity Survey (JAS) and a biodata questionnaire. A total of 368 chief executive officers completed both instruments, representing a response rate of 46***.0 per cent. Based on the JAS, 82 per cent of the respondents were characterized by the Type A or coronary‐prone behaviour pattern. Corporate performance was plotted against Type A and B scores. Firms run by Type As showed a higher return on investment and greater five‐year growth in sales revenue than firms run by Type Bs, but this pattern was found only for the Job Involvement subscale.
No takes yet. Share an insight, caveat, or question.
David P. Boyd (1984) studied this question.