Os novos princípios e conceitos inovadores da Economia Circular

The concept of the circular economy aims to ensure that industrial processes incorporate effective solutions. These solutions should be capable of fostering engagement among people and governments in promoting public policies, investing in research, and raising awareness of the need for a profound shift in social behavior regarding the consumption of durable and non-durable goods. Thus, this article aims to present a brief overview of the global context of the principles of the Circular Economy, including in Brazil and some South American countries. The study sought to highlight certain initiatives and trends in productive sectors. To this end, scientific literature reviews were conducted, along with analyses of informational and promotional publications on websites in Brazil and abroad—in Portuguese and Spanish—with the aim of presenting the current level of engagement of productive sectors with this “innovative” concept. However, there is a limited number of sources available for consultation (research), which may partly hinder an in-depth analysis of the Circular Economy; yet this does not necessarily mean that there is a lack of acceptance or engagement by the productive sectors with its principles. Ultimately, it is clear that there is a long road ahead, one that necessarily involves a broad restructuring of organizational culture and industrial production processes.