Perceived Information Quality and Visit Intention: The Mediating Role of Destination Trust at Candi Tebing Tegallinggah

This study examines the effect of perceived information quality on visit intention, with destination trust as a mediating variable, in the context of Candi Tebing Tegallinggah, a heritage site in Gianyar, Bali, that has experienced a three-year decline in visitation despite tourists rating its online information favorably. Using a quantitative explanatory design, data from 170 tourists were analyzed through Partial Least Squares Structural Equation Modeling (PLS-SEM) using SmartPLS 4.0. The results indicate that perceived information quality does not significantly affect visit intention directly (β=0.138; t=1.702; p=0.089), but it significantly and positively affects destination trust (β=0.505; t=9.286; p=0.000), which subsequently exerts a significant positive effect on visit intention (β=0.389; t=5.348; p=0.000). Destination trust was found to fully mediate the relationship between perceived information quality and visit intention (β=0.197; t=4.723; p=0.000), consistent with the Stimulus–Organism–Response framework. These findings suggest that destination managers should prioritize building tourist trust through consistent, credible digital content rather than merely increasing the volume of published information.