Investment Modality Based on the Local Tourism Development Plan in the Provincial Municipality of Caylloma, Department of Arequipa, Peru

This research aims to analyze the impact of strategic planning on public investment projects in the tourism sector and, based on this, propose an investment model aligned with the local tourism development plan of the Caylloma Provincial Municipality (Arequipa Department, Peru). This model seeks to channel the Corporate Social Responsibility (CSR) initiatives of tourism-related businesses into tourism investment projects. A quantitative approach was employed, utilizing surveys for data collection and statistical analysis; a Cronbach’s alpha coefficient of 0.904 demonstrated a high level of internal consistency in the study's measurements. The research concludes that strategic planning significantly impacts public tourism investment projects in Caylloma Province, reinforcing the idea that it is a decisive factor for the efficient management of public resources—particularly in contexts where tourism serves as a key source of revenue and development. Furthermore, the study outlines instruments to implement the proposed phases of the "Responsible Tourism" investment model, highlighting the importance of strategic planning as an essential component of public tourism investment management.