The structure of organizational culture in a television production unit

This article examines the problem of the lack of a unified approach to the structure of organizational culture in relation to the specificities of news television story production. In the context of a round-the-clock production cycle, territorial dispersion of filming crews, and high situational uncertainty, when direct administrative control is difficult, organizational culture becomes one of the key tools for managing the production team. The aim of the study is to develop an author’s structure of organizational culture that takes into account the specifics of news television story production and allows for the creation of more accurate tools for its assessment. To achieve this goal, an analysis of sources was carried out to identify the specifics of news television production and management decision-making practices using the example of the TV Center channel, as well as an analysis of theoretical approaches to the typologization of organizational culture. Based on the analysis, a six-component structure of organizational culture is proposed, including mission, basic assumptions, terminal values (values-goals), instrumental values (values-means), behavioral norms, a communication system, and artifacts. It is substantiated that distinguishing the communication system as an independent element is critically important for coordinating a multi-stage production process. The results of the study can be used by heads of television news departments for the diagnosis and purposeful improvement of organizational culture.