Key points are not available for this paper at this time.
Marshall H. Becker, Lois A. Maiman, John P. Kirscht, Don P. Haefner, Robert H. Drachman, The Health Belief Model and Prediction of Dietary Compliance: A Field Experiment, Journal of Health and Social Behavior, Vol. 18, No. 4 (Dec., 1977), pp. 348-366
Becker et al. (Thu,) studied this question.