There is growing academic and policy interest in integrating Indigenous Knowledge Systems (IKS) into business practices to foster sustainable and contextually relevant strategies. However, a significant gap exists in understanding how business managers in Sub-Saharan Africa perceive and operationalise these systems within contemporary corporate frameworks. This study investigates managerial perceptions regarding the value and applicability of IKS in business strategy. It aims to document current practices, identify perceived barriers to integration, and assess the perceived impact of IKS on business performance and community relations. A cross-sectional survey was administered to a stratified random sample of 450 senior and middle managers from registered companies across multiple sectors. The survey instrument utilised Likert-scale and open-ended questions. Quantitative data were analysed using descriptive and inferential statistics, while thematic analysis was applied to qualitative responses. A strong majority (78%) of managers acknowledged the potential of IKS to enhance strategic decision-making, particularly in stakeholder management and sustainability. However, only 34% reported formal mechanisms for its inclusion in strategy formulation. A key thematic barrier was the perceived tension between 'modern' business protocols and traditional knowledge structures. While managerial attitudes towards IKS are broadly positive, a substantial implementation gap persists. This suggests that goodwill alone is insufficient for integration, requiring structured interventions to translate perception into practice. Business associations should develop integration frameworks and training programmes. Policymakers are urged to create incentives for IKS-inclusive corporate reporting. Further research should focus on developing hybrid strategy models that formally incorporate IKS principles. Indigenous Knowledge Systems, Business Strategy, Managerial Perceptions, Uganda, Cross-cultural Management, Sustainable Business This paper provides the first large-scale, multi-sector dataset quantifying the IKS integration gap between managerial perception and formal business practice in the region, offering a evidence-based foundation for curriculum and policy development.
Tumusiime et al. (Thu,) studied this question.
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