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Spanish Journal of Marketing - ESIC

  • h-index: 47
  • Total citations: 6,231
  • Total papers: 148
  • Impact factor: 9.241379310344827

Homepage: https://www.sciencedirect.com/journal/spanish-journal-of-marketing-esic

Spanish Journal of Marketing - ESIC

Journal
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H-Index = 47
Citations = 6.23K+

Papers

Evidence

Recent papers in Spanish Journal of Marketing - ESIC

  1. Exploring how creative advertising and financial well-being shape online impulse buying: new insights from consumer psychology in emerging marketsSpanish Journal of Marketing - ESIC · Thu,
  2. Playing to win: the impact of gamified loyalty programs in grocery retailSpanish Journal of Marketing - ESIC · Tue,
  3. Smart vs traditional hotels: a sentiment analysis investigationSpanish Journal of Marketing - ESIC · Mon,
  4. The roles of Instagram travel influencers’ expertise and destination brand content aesthetics in fostering positive WOM: a comprehensive modelSpanish Journal of Marketing - ESIC · Wed,
  5. Wow! you’re so cool! Does anthropomorphism affect brand coolness perceptions?Spanish Journal of Marketing - ESIC · Mon,
  6. How can C2C secondhand platforms increase sellers’ willingness to pay a membership fee? A uses and gratifications approachSpanish Journal of Marketing - ESIC · Wed,
  7. Sustainable tourism in the age of digitalization: how metaverse, engagement and well-being influence responsible travel choicesSpanish Journal of Marketing - ESIC · Wed,
  8. Revisiting online privacy concern in predicting user coping behavior: systematic review, conceptual framework, and research agendaSpanish Journal of Marketing - ESIC · Sun,
  9. Brand activism and consumer involvement: a mixed-method study on a digital ad campaignSpanish Journal of Marketing - ESIC · Fri,
  10. Market orientation in higher education: a student-focused scale validationSpanish Journal of Marketing - ESIC · Wed,

About Spanish Journal of Marketing - ESIC

Spanish Journal of Marketing - ESIC carries 148 indexed papers, 6,231 citations, h-index 47 in Synapse's enriched corpus. Each paper indexed here includes structured clinical evidence extraction (PICO), methodology classification with level of evidence, and links to related guideline recommendations where applicable.

On Synapse's credibility score (derived from SJR ranking and cross-citation patterns), Spanish Journal of Marketing - ESIC sits among the highest-credibility cardiovascular journals.

The journal's official homepage is at https://www.sciencedirect.com/journal/spanish-journal-of-marketing-esic.

Use the feed below to follow new Spanish Journal of Marketing - ESIC publications with AI-enriched analysis — each paper is decomposed into study design, population, intervention, comparator, primary outcome, and key finding, with the underlying evidence traceable to the primary source.

Deterministic synthesis from Synapse's enriched records — 114 words.