Analysis reveals key internet marketing strategies including SEO and content marketing, suggesting enhanced business performance.
In the context of the rapid development of digital technologies and the growing importance of the online space for business, effective Internet marketing strategies are becoming key to achieving competitive advantages. This article is devoted to the analysis of modern Internet marketing strategies, including content marketing, SEO, contextual advertising, SMM and e-mail marketing.
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Vyachina et al. (2025) studied this question.
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