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Navigating International Markets through Networking Competencies: Insights from a Sri Lankan SME

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Case study reveals how networking enhances internationalization for IT-based SMEs in developing markets, suggesting key strategies for growth.

Internationalization of IT-based SMEs relies on effective networking competencies, enabling global market entry.
The study identified four benefits from networks: market access, resource sharing, risk reduction, and enhanced reputation.
Qualitative analysis using case study methodology highlights the importance of three network types: formal, informal, and digital.
Findings suggest that strengthened networking capabilities can significantly boost international expansion for SMEs in developing countries.

Duleepa Lakshman (2025) studied this question.

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Case study reveals how networking enhances internationalization for IT-based SMEs in developing markets, suggesting key strategies for growth.