Marketplace as a form of organising digital market space: analysis of economic essence

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Marketplaces contribute significantly to e-commerce growth, impacting trade turnover positively in the economy.
Digital transformation is reshaping market interactions, highlighting both monopolisation and competition aspects of marketplaces.
The analysis identifies key characteristics of marketplaces, which are instrumental in enhancing economic development strategies.
Recommendations for strategic development emphasize the importance of accommodating digital transformations in economic management.

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Analysis reveals the dualistic nature of marketplaces in digitalisation, suggesting impactful implications for economic management.

Vertakova et al. (2025) studied this question.

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