August 25, 2024

Case Study on Effective Locations for Retail Companies in Padang City

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Case study shows the impact of location selection on operational performance of retail companies, indicating effective strategies for success.

Proximity to markets and suppliers significantly enhances operational performance in retail businesses.
Analysis from both surveys and interviews reveals that location selection is crucial for visibility and accessibility.
Using the Factor Ranking Method, the study highlights the importance of operational costs and public perception in decision-making.
Insights from this research may help operations managers design effective location strategies for their retail businesses.

Khatimah et al. (2024) studied this question.

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Case study shows the impact of location selection on operational performance of retail companies, indicating effective strategies for success.