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September 10, 2025Environment and Social PsychologyOpen Access

Analysis of managers' decision-making psychology and behavior patterns based on market research

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Psychological biases like confirmation bias and stress significantly reduce decision quality.
Cognitive biases statistically correlate negatively with decision accuracy, impacting overall outcomes.
Reliance on market research data improves decision quality, indicating its importance in managerial choices.
Training in emotional intelligence could mitigate bias-driven errors, leading to better decision-making.

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Implication

Mixed-methods analysis shows psychological biases negatively affect decision quality in managers, implying the need for enhanced emotional intelligence training.

Cite This Study

Yang et al. (2025) studied this question.

synapsesocial.com/papers/68c192579b7b07f3a0616eda https://doi.org/10.59429/esp.v10i8.3894

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Implication

Mixed-methods analysis shows psychological biases negatively affect decision quality in managers, implying the need for enhanced emotional intelligence training.

Analysis of managers' decision-making psychology and behavior patterns based on market research

Key Points

Discussion

Implication

Cite This Study

Analysis of managers' decision-making psychology and behavior patterns based on market research

Key Points

Discussion

Implication

Cite This Study

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