What type of study is this?

This is a Quantitative Approach study (also classified as: Multiple Linear Regression).

September 10, 2025Kinerja

The Influence of Consumer Experienced and Trust on Repurchase Intention: A Case Study of Gofood Users in Jatiwaringin, Bekasi City)

View Full Paper

Ask AI

Bookmark

Authors

Quantitative analysis reveals consumer experienced and trust significantly affect repurchase intention in GoFood users.

Consumer trust is crucial, resulting in significant increases in repurchase intention among users.
The study found that consumer experienced and consumer trust together explain 42.9% of the variation in repurchase intention.
Multiple linear regression analysis was conducted to evaluate the relationship of the variables.
This highlights the importance of trust and experience in shaping digital marketing strategies for food delivery services.

Putri et al. (2025) studied this question.

View Full Paper

Ask AI

Bookmark

September 10, 2025Kinerja

View Full Paper

Ask AI

Bookmark

Authors

Quantitative analysis reveals consumer experienced and trust significantly affect repurchase intention in GoFood users.

Consumer trust is crucial, resulting in significant increases in repurchase intention among users.
The study found that consumer experienced and consumer trust together explain 42.9% of the variation in repurchase intention.
Multiple linear regression analysis was conducted to evaluate the relationship of the variables.
This highlights the importance of trust and experience in shaping digital marketing strategies for food delivery services.

Putri et al. (2025) studied this question.

View Full Paper

Ask AI

Bookmark