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September 10, 2025Current issues of Ukrainian linguistics theory and practiceOpen Access

Internal and external strategic narratives of Ukraine: ways to test ideas

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Authors

OSOlena SnytkoSana'a University

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Implication

Analysis reveals the importance of strategic communication in promoting Ukraine's identity narratives, suggesting ways to enhance external narratives.

Key Points

Strategic communication is crucial for promoting Ukrainian state policy both domestically and abroad.
The identity narrative promotes the idea of independence and statehood for Ukrainians amidst ongoing conflict.
The framework of national identity includes components like sacred war and historical memory to combat opposing narratives.
The proposed external narrative emphasizes the integration of Ukrainians into the civilised world, showcasing resilience and shared values.

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Olena Snytko (2025) studied this question.

synapsesocial.com/papers/68c1ac0154b1d3bfb60e4512 https://doi.org/10.17721/apultp.2025.50.19-40

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Implication

Analysis reveals the importance of strategic communication in promoting Ukraine's identity narratives, suggesting ways to enhance external narratives.

Internal and external strategic narratives of Ukraine: ways to test ideas

Discussion

Member takes

Implication

Key Points

Cite This Study

Internal and external strategic narratives of Ukraine: ways to test ideas

Discussion

Member takes

Implication

Key Points

Cite This Study

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