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September 10, 2025JEMBA Jurnal Ekonomi Pembangunan Manajemen dan bisnis Akuntansi

Innovation of Traditional Dayak Culinary Products as a Strategy to Strengthen the Creative Economy in West Kotawaringin Regency

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Culinary innovation boosts the creative economy, enhancing community welfare and drawing tourists.
Research highlights that appropriate digital marketing and packaging can significantly improve traditional cuisine's competitiveness.
Challenges include limited technology access and balancing authenticity with market trends, often hindering growth.
Collaboration with art communities and training initiatives may prove essential for sustainable culinary innovation.

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Implication

This research shows how culinary innovation enhances community welfare in Kotawaringin Barat, indicating a need for strategic digital marketing and training.

Cite This Study

Lampe et al. (2025) studied this question.

synapsesocial.com/papers/68c1b81254b1d3bfb60ebf62 https://doi.org/10.52300/jemba.v5i1.22541

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Implication

This research shows how culinary innovation enhances community welfare in Kotawaringin Barat, indicating a need for strategic digital marketing and training.

Innovation of Traditional Dayak Culinary Products as a Strategy to Strengthen the Creative Economy in West Kotawaringin Regency

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Discussion

Implication

Cite This Study

Innovation of Traditional Dayak Culinary Products as a Strategy to Strengthen the Creative Economy in West Kotawaringin Regency

Key Points

Discussion

Implication

Cite This Study

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