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Business Culture Principles Reflected in The Enterprise Development Strategy

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Observational analysis showed that integrating business culture improves market stability and competitive advantage in enterprises.

Embedding business culture in strategy leads to increased efficiency and adaptability in enterprises.
Companies with defined corporate values demonstrate better results and adaptability to external challenges.
International companies show that business culture is critical for maintaining market stability and competitiveness.
Ukrainian companies face challenges in integrating business culture into strategies for global market adaptation.

Yatsiv et al. (2025) studied this question.

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