Observational analysis reveals AI enhances efficiency and employee engagement in HR, suggesting ethical practices must be prioritized.
The adoption of Artificial Intelligence (AI) and automation in human resource (HR) operations is reshaping traditional workforce management practices, offering new avenues for enhancing efficiency, decision-making, and employee experience. This study explores the impact of AI-driven tools on key HR functions, including recruitment, onboarding, performance management, employee engagement, and predictive analytics for retention strategies. By analyzing the performance of widely used AI platforms such as HireVue, Workday, SAP SuccessFactors, Qualtrics, and IBM Watson, this research highlights the quantitative improvements in operational efficiency and employee satisfaction. Findings reveal significant reductions in time-to-hire, increased engagement, and improved predictive accuracy in turnover risks, underscoring AI’s role in transforming HR processes. However, challenges in data privacy, algorithmic bias, and ethical practices remain critical considerations. This study concludes that while AI and automation provide substantial benefits to HR, their successful integration requires a balanced approach that values transparency and ethical responsibility.
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Weng et al. (2024) studied this question.
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