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September 19, 2025Management & Sustainability An Arab Review

Building competitive advantage and environmental performance through green human resource management in MSMEs

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Authors

CWChristian Wiradendi WolorMRMahmoud Ali RababahWHWong Chee Hoo

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Overview

Quantitative analysis reveals Green HRM promotes green competitive advantage and works behavior in MSMEs, indicating significant ecological impact.

Key Points

  • Green human resource management significantly influences green innovative work behaviour and green competitive advantage.
  • Data analysis from 200 MSME operators shows strong impact on environmental performance and innovation metrics.
  • Structural equation modeling results indicate green innovative work behaviour enhances both competitive advantage and environmental outcomes.
  • The findings highlight the importance of adopting green HRM practices to improve sustainability efforts in MSMEs.

Cite This Study

Wolor et al. (2025) studied this question.

synapsesocial.com/papers/68d464ea31b076d99fa641e2https://doi.org/10.1108/msar-01-2025-0010
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