What type of study is this?

This is a Quantitative Study study.

September 16, 2025Bulletin of Management and Business

Mediating Customer Satisfaction: Examining the Impact of Service Quality, Product Quality, and Price Perception on Consumer Loyalty at D’gunung Angkringan Malang

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Authors

HIHanif Rani IswariUniversitas Widya Gama Malang SASiti Nur AinunUniversitas Widya Gama Malang

Discussion

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Implication

Quantitative analysis reveals customer satisfaction mediates service quality and price perception on loyalty in cafés, indicating key strategic focus areas.

Key Points

Significant correlation found between service quality and consumer loyalty through customer satisfaction.
Product quality directly enhances customer satisfaction, impacting loyalty in coffee shop contexts.
Quantitative descriptive approach utilized, employing structural equation modeling to analyze relationships among variables.
Emphasizing customer satisfaction is crucial for improving retention and business performance in coffee cafés.

Cite This Study

Iswari et al. (2024) studied this question.

synapsesocial.com/papers/68d4764731b076d99fa6e2a7 https://doi.org/10.31328/bmb.v5i1.321

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Implication

Quantitative analysis reveals customer satisfaction mediates service quality and price perception on loyalty in cafés, indicating key strategic focus areas.

Mediating Customer Satisfaction: Examining the Impact of Service Quality, Product Quality, and Price Perception on Consumer Loyalty at D’gunung Angkringan Malang

Discussion

Member takes

Implication

Key Points

Cite This Study

Mediating Customer Satisfaction: Examining the Impact of Service Quality, Product Quality, and Price Perception on Consumer Loyalty at D’gunung Angkringan Malang

Discussion

Member takes

Implication

Key Points

Cite This Study

Also Consider

Also Consider