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Systematic framework enhances conflict analysis and persuasive skills in business communication.
In today’s digitally advanced, AI-driven workplace, effective communication is more critical than ever. Business communication scholarship empathizes competencies such as professionalism, clarity, conciseness, persuasiveness, and evidence-driven messaging, yet applying these systematically in complex decisions remains a challenge. This article introduces the Evaporating Cloud tool—part of the Theory of Constraints Thinking Processes—as a structured communication aid. Through a fictional case study, we show how EC clarifies objectives, uncovers underlying needs and hidden assumptions, and supports ethical, collaborative decision making. The article highlights EC’s value in enhancing core communication competencies in business and professional contexts.
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Gupta et al. (2025) studied this question.
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