This work examines the evolution of website development for business, highlighting the shift from complex, outsourced processes to artificial intelligence solutions. Initially, the development of websites required technical expertise from specialized IT companies. With the development of technology, AI-powered tools such as Wix and Squarespace now allow businesses to easily create their own 'business card' websites. The study looks at a number of AI-based platforms, including Wix and Squarespace. This work benefits society by democratizing the creation of websites and fostering a more efficient and dynamic digital ecosystem, boosting economic development and enabling entrepreneurs to succeed in the online marketing.
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Trubovičs et al. (2024) studied this question.
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