Investigating the Preference on Public Transport in a Metropolitan Area of Lampung Province, Indonesia

Metropolitan areas grow and develop as the region's population grows and travels to meet needs such as education, work, family matters, and business. Kotabumi and Bandar Lampung are two of the regions that have grown faster in recent years as a result of the construction of the trans-Sumatera toll road, while railway has been operating for more than two decades. The main objective of this works is to explore preference towards public transport with service quality attributes. The minibus mode or "travel" in Indonesia is defined as transportation services that pick up passengers. This study surveyed 384 commuters who used three modes of transportation: rail, bus, and minibus with relatively different service characteristics and trip purposes of school/college (35%), leisure (28%), family affairs (19%), work (14%), and business (4%) and represented predominantly an age range of 17 to 55 years (97%). The rail mode's utility value was 4.383, while the bus and minibus modes' utility values were 3.751 and 3.737, respectively. Because utility value reflects the level of user satisfaction with the overall attributes and service quality, the rail mode has a much higher probability of being chosen by respondents, with a probability level of 48.65%, compared to the bus and minibus modes, which have a probability level of 25.86% and 25.49%, respectively.