This literature review provides a comprehensive exploration of the determinants shaping employee motivation within Zimbabwe's fast-food industry, recognizing its pivotal role in organizational success, especially in this highly competitive sector. Employing a systematic methodology, the study synthesizes diverse academic sources to investigate key motivators, including compensation, recognition, job security, training, and workplace culture. By analysing existing literature, including empirical studies and expert insights, this research not only enhances our understanding of employee motivation but also considers the unique dynamics of Zimbabwe's fast-food market. This holistic approach offers valuable insights for businesses, policymakers, and researchers looking to bolster workforce motivation and enhance the industry's performance in Zimbabwe.
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Billiat Chigaga (2024) studied this question.
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