Community readiness in the development of tourism products in Tamansari Village, Bogor Regency

Tamansari Village has been designated as a tourist village by the Bogor District Government. There are tourism products that the community offers. However, these products have yet to be able to support tourism development in the village because their quality still needs to improve in terms of variety and packaging. In this regard, it is necessary to identify factors that hinder product development in the village, including the community’s readiness to develop good tourism products. The research aims to analyze community readiness in developing tourism products. The research was conducted in Tamansari Village, Bogor Regency, in May-June 2022. Data was collected from 164 respondents through surveys. The research results show that most respondents (57%) want to be involved in developing tourism products, but less than 50% have knowledge (27.5%) and have abilities to develop tourism product development. As an implication, stakeholders need to make empowerment efforts to increase the knowledge and abilities of the Tamansari village community in developing good quality tourism products.