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June 28, 2024Global Convergence Research Academy

The Impact of AR Innovation Technology Characteristics on Consumer Satisfaction and Continuous Usage Intention

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WZWenwu ZhuSLSIYF LIU SIYF LIU

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Cite This Study

Zhu et al. (2024) studied this question.

synapsesocial.com/papers/68e62d6fb6db6435875c005bhttps://doi.org/10.57199/jgcr.2024.3.1.88
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  5. 5PREDICTING CONTINUED USAGE INTENTION BASED ON FIT CONFIDENCE, INNOVATINESS, IMMERSION, AND USER PERCEIVED VALUES2026