Harnessing Big Data Analytics for Innovation Performance in Peruvian High-Tech SMEs: The Mediating Role of Team Entrepreneurial Passion

This study investigates the impact of Big Data Analytics (BDA) on Innovative Performance (IP) in small and medium-sized high-tech firms in Peru, focusing on the mediating role of team outcomes, namely Team Innovation Culture (TIC), Team Reflexivity (TR), and Team Entrepreneurial Passion (TEP).Drawing on the Resource-Based View Theory (RBV) and Social Learning Theory (SLT), the research analyzes data from 422 IT executives using PLS-SEM.The findings reveal a significant positive impact of BDA on IP and TEP, with TEP partially mediating the BDA-IP relationship.Surprisingly, TIC and TR do not mediate the BDA-IP relationship.The study contributes to the literature by highlighting the crucial role of BDA in fostering IP and the importance of team outcomes, particularly TEP, in this relationship.The findings offer valuable insights for managers seeking to harness BDA for enhancing innovation performance in high-tech SMEs.