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April 23, 2024Innovative MarketingOpen Access

Consumer ethnocentrism, cosmopolitanism, product judgment, and foreign product purchase intention: An empirical study in Vietnam

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TLTran Thi Ngoc LanTTTrần Thành Trung

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Cite This Study

Lan et al. (2024) studied this question.

synapsesocial.com/papers/68e6df83b6db64358765abd7https://doi.org/10.21511/im.20(2).2024.10
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