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March 22, 2024Total Quality Management & Business Excellence

Livestreaming commerce service quality measurement and its effect on swift guanxi , trust, and repurchase intention

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Authors

FQFang QinXZXinyang ZhangXYXiaoxi Yang

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Cite This Study

Qin et al. (2024) studied this question.

synapsesocial.com/papers/68e72b9db6db6435876a58fehttps://doi.org/10.1080/14783363.2024.2331776
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Assessment of Customers’ Evaluations of Service Quality in Live-streaming Commerce: Conceptualizing and Testing a Multidimensional and Hierarchical Model2024 · 2 citations
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  3. 3Performing swift guanxi: relational trust mechanisms in an Indonesian live-streaming commerce context2026 · 2 citations
  4. 4What makes viewers loyal toward streamers? A relationship building perspective and the gender difference2024 · 16 citations
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