As the employment of college students becomes more and more difficult, Many college students choose to start their own businesses after graduation. Self-employment of college students, apart from the initial capital risk, it will also face problems such as lack of social experience, mentality, vague understanding of entrepreneurship, and insufficient entrepreneurial rationality. College students can solve problems by understanding environmental changes, learning business management, mastering market trends and other methods and measures to promote the healthy development of college students' entrepreneurship.
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Chunyu Zhang (2024) studied this question.
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