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February 8, 2024Kybernetes

Understanding user perceptions toward marketing in the metaverse

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Authors

HYHeetae YangYCYeram ChoSHSang-Yeal Han

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Yang et al. (2024) studied this question.

synapsesocial.com/papers/68e7b3d4b6db64358770dc84https://doi.org/10.1108/k-08-2023-1524
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