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October 9, 2025Deleted Journal

Transnational Viewing, Local Meaning: Analyzing K-Drama Consumption Across Indonesia

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Authors

LOLuci Afiani Oktavia

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Implication

Mixed methods reveal cultural hybridization and perceptions of gender roles in Indonesian viewers, indicating how K-Dramas shape local identity.

Key Points

  • A majority of viewers prefer subtitled content, especially younger urban audiences, enhancing their cultural understanding.
  • K-Dramas influence perceptions of gender and family, reinforcing certain norms while providing aspirational representations.
  • Cultural hybridization and identity negotiation are significant among Indonesian viewers, along with regional disparities in media access.
  • Insights from this research highlight the implications of media globalization and the contestation of transnational content locally.

Cite This Study

Luci Afiani Oktavia (2025) studied this question.

synapsesocial.com/papers/68e8439a9989581a2fd4e087https://doi.org/10.61978/communica.v3i2.777
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1The Influence of Korean Dramas on Romantic Communication Patterns of Indonesian Teenagers2025
  2. 2The Impact of Imported Korean Teledramas on Sri Lankan Teledramas2025
  3. 3Korean Cultural Proximity towards Asian Audiences2025
  4. 4Representation of Female Identity and Emotional Healing in Korean Drama “When Life Gives You Tangerines” in Indonesia2025
  5. 5Streaming K-dramas and C-dramas: The Different Paths of Korean and Chinese Online Television Distribution Overseas2024 · 3 citations