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This investigation adapts content analysis methods to digital environments, highlighting fixed and interactive elements in social media.
This paper explores the developments of digital content analysis from a methodological viewpoint. Our aim is to adapt the methods of content analysis to the digital environment. A survey of the digital publications, their structure, and the mechanism of their formation, suggests the introduction of the dichotomy: "fixed part" and "interactive part" to analyze social media publications. To study and investigate the digital contents that have an interactive nature, the notion of digital pulse as a standard model is introduced.
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Moukar et al. (2025) studied this question.
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