“Mega-Event-Driven” Governance: How Major Guangdong-Hong Kong-Macao Greater Bay Area Events Foster Polycentric Reform in Sports Social Organizations—A Practical Logic Based on New Scenarios and Business Forms

Grounded in the theory of polycentric governance, this study constructs an “event-driven” analytical framework to systematically investigate how major sporting events in the Guangdong-Hong Kong-Macao Greater Bay Area region leverage newly emerged scenarios and business forms to propel the reform and innovation of sports social organizations. Through an analysis of the innovative practices of the 15th National Games of the People’s Republic of China, and the 12th National Games for Persons with Disabilities and 9th National Special Olympics Games of the People’s Republic of China, this research elucidates the interactive mechanism between “events, scenarios, and organizations,” aiming to provide a theoretical reference and a practical paradigm for the modernization of sports governance with Chinese characteristics.