Perspective of the theory of planned behavior and self-determination theory on sustainable hospitality: How green human resource management influences pro-environmental behavior via employee perceptions and motivation.

Grounded on the Theory of Planned Behavior (TPB) and the Self-Determination Theory (STD), this study examines the mediating role of green perceptions of employees towards the organization (GPO) and green perceptions of employees towards the co-workers (GPC) in the relationship between green human resource management (GHRM) practices and pro-environmental behavior (PEB). Further, the moderating role of autonomous and controlled motivation was examined in relation to GHRM practices and GPO & GPC. Data were collected from 377 supervisors working in the hospitality sector of Pakistan. The results show a substantial correlation between GHRM practices and GPO and GPC. Furthermore, GPO and GPC are significantly linked with PEB. The moderation analysis showed that employees with higher autonomous motivation exhibited stronger links between green HRM practices and green perceptions of both their organization and co-workers, while controlled motivation weakens these relationships. These results clarify that sustainable employee behavior helps in addressing environmental challenges. To the literature on GHRM and sustainable organizational practices, these findings add new insights into the psychological processes that link GHRM practices with PEB.