Prevalence, value, and food marketing methods of food-related sponsorship and contracts in Canadian recreation and sport facilities

Food sponsorship and service agreements are prevalent in Canadian RSFs and include financial and in-kind contributions that may benefit facilities. However, the marketing leveraging methods used-such as branded signage and product provision-may also increase children's exposure to food marketing. Greater monitoring and evaluation of these marketing practices is needed, especially in the context of proposed national marketing restrictions.