What question did this study set out to answer?

This review aims to synthesize empirical studies on how people perceive and respond to deepfakes.

Believing the unreal: A systematic review in mapping human responses to deepfakes through empirical evidence

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Systematic review analyzes human perception of deepfakes, highlighting cultural influences and educational strategies.

This review aims to synthesize empirical studies on how people perceive and respond to deepfakes.
Conducted a systematic literature review of 66 empirical studies from 2017 to 2025.
Followed PRISMA guidelines to organize findings into relevant categories.
Categorized research into user perception, societal impact, cultural context, and educational innovation.
Users often rely on heuristic cues to judge authenticity but overestimate their detection abilities.
Personal emotions, political views, and social motivations significantly influence sharing of manipulated media.
Cultural norms and media environments affect perception, showing regional differences.

Aghbari et al. (2026) studied this question.

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